Time is inelastic. It doesn’t matter if you’re vacationing at the beach or working furiously at the office to meet a deadline. The amount of time in a day does not fluctuate in response to demand. You get 24 hours. Not a second longer.
Time is irreplaceable. Funds can be raised. Good employees can be recruited. But you will never get back the time you spent yesterday.
Everything we do demands our time. Two minutes to reply back to an email. Thirty minutes to go for a run. Eight hours to watch the Netflix documentary. Everything you do is paid for by the minute.
Right now, you may have found yourself with a lot more freedom over how you spend your time.
Will you treat it with the value it deserves?
All work takes place in time and uses up time. Yet most people take for granted this unique, irreplaceable, and necessary resource. Nothing else, perhaps, distinguished effective executives as much as their tender loving care of time.
Peter Drucker
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